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$5980
In Stock
Airport Marketing by David Jarach (isbn:97811382...
Airport Marketing examines the management vision of airport marketing in the post-September 11th environment, presenting... More info...
$2525
In Stock
Social Marketing MKT3SEM (Custom Edition) by...
This custom title is published for La Trobe University. More info...
$9795
In Stock
Social Marketing - International Student Edition 6ed...
$7450
In Stock
Principles of Marketing for a Digital Age by Tracy...
$6095
In Stock
Fashion Marketing by Gordon Wills (isbn:9781032...
First published in 1973, Fashion Marketing is intended for all whose work is linked to the vagaries of fashion or... More info...
$7525
In Stock
Marketing Analytics by Robert W. Palmatier ...
All customers differ. All customers change. All competitors react. All resources are limited. Robert W. Palmatier's... More info...
$1125
In Stock
Myths of Marketing by Grant Leboff (isbn:978074...
It's common knowledge that marketing is nothing but advertising, and if your business comes through word of mouth then you... More info...
$5850
In Stock
The Digital Marketing Handbook by Simon Kingsnorth ...
$2525
In Stock
Retail Marketing Management by Helen Goworek ...
'Retail Marketing Management covers all the essential theories needed to understand the complicated business of retail: from... More info...
$17100
In Stock
Marketing Strategy by Jenna Tiffany (isbn:9781789...
WINNER: The BookFest Spring Book Awards 2022 - Marketing category WINNER: Business Book... More info...
$3575
In Stock
Advertising and Promotion 11ed by George E. Belch ...
To effectively plan, implement, and evaluate Integrated Marketing Communications (IMC) programs, one must understand the... More info...
$6795
In Stock
Business & Marketing Across Cultures by Julie Anne...
$5450
In Stock
Valuable Content Marketing by Sonja Jefferson ...
$2650
In Stock
The Non-Obvious Guide to Marketing & Branding ...
An all new updated 2021 edition of the popular original guide to marketing and branding featuring actionable advice that... More info...
$7675
In Stock
Aesthetic Clinic Marketing in the Digital Age by...
Social media provides a new way for aesthetic practitioners to connect with consumers and to differentiate their clinics.... More info...
$2350
In Stock
A Very Short, Fairly Interesting and Reasonably...
$13350
In Stock
Marketing and the Law by Mark Bender ...
This text is designed to enable those in business, lawyers, and students to ascertain and understand the key legal principles... More info...
$3700
In Stock
Principles of Marketing for a Digital Age (Paperback...
Student-led in its design and development, the book incorporates digital marketing as central to what marketers do, and... More info...
$7025
In Stock
Marketing Analytics by Mike Grigsby (isbn:9781398...
$6425
In Stock
Using Behavioral Science in Marketing by Nancy...
Increase engagement, response rates and the ROI of marketing initiatives with this step-by-step guide to harnessing... More info...
$17025
In Stock
Bessere Strategieentscheidungen in Sales, Marketing &...
Dieses Buch bietet eine Anleitung, wie Fuehrungskraefte aller Disziplinen fuer den eigenen Bereich ein Power... More info...
$50925
In Stock
Luxury Fashion Marketing and Branding by Alice...
Luxury Fashion Marketing and Branding offers a comprehensive analysis of the key theories and concepts needed to understand... More info...
$11025
In Stock
Marketing Research, Global Edition by Alvin Burns ...
For courses in global marketing. A conceptual approach and introduction to the field of marketing research Written with an... More info...
$38875
In Stock
Marketing by O. C. Ferrell (isbn:9780357984...
Pride/Ferrell's Marketing , 21st Edition, helps students develop the knowledge and decision-making skills necessary to... More info...
$10295
In Stock
A Framework for Marketing Management, Global...
For graduate and undergraduate courses in marketing management. A Succinct Guide to 21st Century Marketing Management... More info...
$6425
In Stock
Experiential Marketing by Shirra Smilansky ...
The immersive brand experience is revolutionizing brand engagement. Experiential Marketing, second edition, cuts through the... More info...
$1725
In Stock
Marketing Communications by PR Smith ...
$4050
In Stock
Business Essentials Marketing Principles by BPP...
BPP Learning Media's Business Essentials books can be specifically used on courses leading to diplomas in business, as... More info...
$25225
In Stock
Marketing Strategy by Orville C. Walker ...
Marketing Strategy, 8e is a focused, succinct text which can be used on its own or packaged with a case book. It covers... More info...
$8875
In Stock
Marketing Fashion Third Edition by Harriet Posner ...
Marketing Fashion is a practical guide to the fundamental principles of marketing, branding and promotion, from creating a... More info...
$7450
In Stock
Marketing Communications by John Egan (isbn:978152...
$4625
In Stock
Virtual Reality Marketing by Henry Stuart ...
If a picture is worth a thousand words, then virtual reality is priceless. This new medium is booming - by 2025, the... More info...
$15590
In Stock
Marketing Strategy by O.C. Ferrell (isbn:978035...
Learn how to think and act like an effective marketer and forward-focused disruptor in today's dynamic, fast-paced business... More info...
$14780
In Stock
Sport Marketing by Windy Dees (isbn:978171820...
This is the loose-leaf version of Sport Marketing, Fifth Edition, which offers students a less expensive, printed... More info...
$2875
In Stock
Marketing for Hospitality and Tourism, Global Edition...
For courses in Hospitality Marketing, Tourism Marketing, Restaurant Marketing, or Hotel Marketing. Marketing for... More info...
$5990
In Stock
Airline Marketing and Management by Stephen Shaw ...
Through six previous editions, Airline Marketing and Management has established itself as the leading textbook for students... More info...
$50925
In Stock
Behind the Scenes of Indie Film Marketing by Nicholas...
This book provides current and incoming filmmakers with a comprehensive overview of how to create business and marketing... More info...
$4800
In Stock
The Marketing Complex by Giles Lury ...
$11135
In Stock
Persuasive Advertising by J. Armstrong ...
Written by a leading authority, this book is a comprehensive and definitive guide to advertising that incorporates a vast... More info...
$4180
In Stock
Understanding the Marketing Exceptionality of Prestige...
Women have an affinity with the brand of perfume they wear. People often hold strong emotional connections to different... More info...
$6825
In Stock
Data Storytelling in Marketing by Caroline Florence ...
$12235
In Stock
Marketing Management, Global Edition by Philip...
For undergraduate and graduate courses in marketing management The gold standard for today's marketing management student The... More info...
$11350
In Stock
The 30 Day MBA in Marketing by Colin Barrow ...
$12450
In Stock
Commonsense Direct and Digital Marketing by Drayton...
$2875
In Stock
Marketing Management (Custom Edition) by Philip...
This custom edition is published for Macquarie University. More info...
$4425
In Stock
Stickier Marketing by Grant Leboff (isbn:978074...
We live in a world where people have become empowered. Consumers can contact companies directly and they can talk to... More info...
$8150
In Stock
Fashion & Luxury Marketing by Michael R. Solomon ...
$4800
In Stock
The Best Digital Marketing Campaigns in the World...
$13175
In Stock
Advertising by Sandra Moriarty (isbn:978148600...
How do you define great advertising? How do you encourage creativity in advertising? How can interactive and digital... More info...
$36740
In Stock
A Research Agenda for Service Marketing by Olivier...
Elgar Research Agendas outline the future of research in a given area. Leading scholars are given the space to explore... More info...
$47925
In Stock
Digital Marketing by Paulo Botelho Pires ...
Digital marketing is not a new concept, it is not a trend, and it is not a fad either. Digital marketing has existed for over... More info...
$15825
In Stock
The Dynamics of Influencer Marketing by Jos??? M....
YouTube, Instagram, Facebook, Vimeo, Twitter, etc. have their own logics, dynamics and different audiences. This book... More info...
$83225
In Stock
Advertising Law and Regulation by Oliver Bray ...
Covers all aspects of the law as it affects advertising, from European legislation and copyright law to libel and obscenity... More info...
$5850
In Stock
Sustainable Marketing by Paul Randle (isbn:978139...
$3280
In Stock
Foundations of Marketing by John Fahy (isbn:978152...
Valued by instructors and students alike, Foundations of Marketing presents an accessible introduction to Marketing.... More info...
$8235
In Stock
Creating Value with Data Analytics in Marketing by...
This book is a refreshingly practical yet theoretically sound roadmap to leveraging data analytics and data science. The vast... More info...

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