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Service Management and Marketing Principles by Jay...

Service Management and Marketing Principles by Jay Kandampully (isbn:9781032749655)
This book explores the service economy and challenges that all organizations face as goods and services make way for a world where customers (B2C) and businesses (B2B) seek seamless, thoughtful, and exceptional experiences. This book introduces rea... More info...
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Service Management and Marketing Principles by Jay...
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Operations Management 13ed by Jay Heizer ...
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